3 cups
Blueberries
"positive emotions can expand our behavioural repertoires + heighten intuition and creativity." pg 104
CLR for calcified behaviour patterns pg. 105
"Declaring an unshakable belief in your inherent awesomeness inflates a sturdy raft that can keep you bobbing in an ocean of rejection." pg 99
"Bob is always finding himself in sticky situations that seem inevitably to call for traditional sales or non-sales selling.
Like all of us, Bob talks to himself. But Bob's self-talk is neither positive nor declarative.
Instead, to move himself and his team, he asks a question: Can we fix it?
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"I'm a damn good
salesman. You have to keep going. That's it."
"Each day, when he makes his rounds, Hall confronts what he calls an ocean of rejection.
Draw a map of the world of selling and the most prominent topographical feature is that deep and menacing ocean.
Anyone who sells - whether they're trying to convince customers to make a purchase or colleagues to make a change - must contend with wave after wave of rebuffs, refusals, and repudiations." - pg 97
"How to stay afloat amid that ocean of rejection is the second essential quality in moving others. I call this quality buoyancy." pg 97
Are you in sales? Likely yes
Despite thinking the practice is a hot mess
Teachers convincing students
And artisan pickles that taste legit
Worth earning, worth learning, moving someone to say
yes this is it
Entrepreneurship to ed-med
Ding Dong the old sales are dead
Each chapter author Dan P
Cites studies + anecdotes convincing you and me
The business of moving people is innate
Not reserved for slimy lemon hockers we hate
Now information asymmetry is a thing of the past
And it’s seller beware with reviews spreading fast
Caveat emptor to caveat venditor
With consumer info democratized it’s watch out seller
So how to survive faced with an ocean of rejection each day?
Turns out it’s not what you sell as much as what you say
Self-talk with puffed chests and bravado
Will keep your raft of unrelenting awesomeness afloat
But it’s the Bob the Builder type questions that are the real G.O.A.T.
Bye to Baldwin’s definition of selling ABC
Hi Attunement, Buoyancy and Clarity
If we tweak our self-talk
Refine our pitch, walk the walk
Stay golden in that ratio of positivity
Improvise and serve as per Bobby D
If we build it like Bob asking can we fix it?
Empathize like we’re selling to nana and truly give a shit
Then there’s plenty of success ahead
With the re-birth of a salesman not being something to dread
But someone who helps and connects others with great things
To sell is human
All that’s left to do is celebrate the profit it brings